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Repurposing tool profile

Submagic

Submagic is an AI editor for short-form video. It adds auto captions, b-roll, zooms and audio clean-up, and its paid plans are sized in monthly credits and video length.

Official sourcesIndependent researchPricing notesHow we review
Best for
Creators and social teams who already have footage and want captioned, polished vertical shorts quickly.
Starting point
Starter is $19/month billed monthly or $12/month billed yearly (45 credits, about 15 videos, 2-minute videos).
Free plan
Yes — The official pricing page lists Starter, Pro, Business and Custom plans; it does not describe a...
Key limitation
Plans cap video length at 2, 5 or 30 minutes, so long videos need the Business tier or a different tool.

Choose it if

Creators and social teams who already have footage and want captioned, polished vertical shorts quickly.

Avoid it if

  • Plans cap video length at 2, 5 or 30 minutes, so long videos need the Business tier or a different tool.
  • AI remove bad takes, remove silences and clean audio are listed on Pro and above, not Starter.
  • Pricing is per member, so team cost scales with seats.

Free-plan suitability

The official pricing page lists Starter, Pro, Business and Custom plans; it does not describe a free plan.

Where it fits

Creators and social teams who already have footage and want captioned, polished vertical shorts quickly.

Short-form creatorsYouTube Shorts and TikTok editorsAgencies and social teamsAI auto captions for short videosAutomatic b-roll and zoomsRemoving silences and bad takesBranded caption templatesPublishing shorts to social accounts

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Pricing note

Starting point
Starter is $19/month billed monthly or $12/month billed yearly (45 credits, about 15 videos, 2-minute videos).
Free plan
Yes — The official pricing page lists Starter, Pro, Business and Custom plans; it does not describe a...

Starter is $19/month billed monthly or $12/month billed yearly (45 credits, about 15 videos, 2-minute videos). Pro is $39/month or $23/month yearly (120 credits, about 40 videos, 5-minute videos). Business + API is $69/month or $41/month yearly (300 credits, about 100 videos, 30-minute videos, 4K export). Prices are per member; a custom plan is available.

Verify the current plan, credits, output limits, and commercial terms before purchasing.

Estimate your creator cost

Is it legit?

Who is behind Submagic, where it is based, and what is publicly known about its funding. Company details change — verify on the official site before committing.

Company
Submagic

Free plan details

The official pricing page lists Starter, Pro, Business and Custom plans; it does not describe a free plan.

Trade-offs to check

  • Plans cap video length at 2, 5 or 30 minutes, so long videos need the Business tier or a different tool.
  • AI remove bad takes, remove silences and clean audio are listed on Pro and above, not Starter.
  • Pricing is per member, so team cost scales with seats.
  • The pricing page lists paid plans only; it does not describe a free plan.
  • Plan contents change; recheck the official pricing page before buying.

What Submagic does

  • AI auto captions with standard templates on Starter and premium templates on Pro and Business
  • No watermark on any listed paid plan
  • Pro adds AI auto zooms, remove bad takes, remove silences and clean audio
  • Brand Kit, custom templates and social publishing with analytics on higher plans
  • Business adds 4K export, priority rendering and API access
  • Credit-based video generation: 45, 120 or 300 credits a month depending on plan

Evaluation guide

Compare Submagic with alternatives

Side-by-side pages that weigh Submagic against overlapping tools on the same five fields.

Official sources

These links are retained beside the catalog record so changing details can be rechecked.